Becoming A Content Creator in 2023

The creator economy is booming, and in 2023, many will either be making the shift to (or considering) becoming a full-time content creator.

In 2020, I quit my job to become a fulltime content creator – teaching how young people can best leverage digital media.

Content creation may seem easy to most, but it takes more than one viral post or nailing the latest TikTok trend. I am creating a new series on Content Creation where I hope to share the things I have learnt over the past 10 years as a content creator.

Entrepreneurship (Digital Media & Business Development)

So You Want to Become A Content Creator?

Content creators, whether freelance or in-house, are in high demand. And there’s no sign of that demand slowing down.

In this video, I discuss exactly what being a content creator means, and the different ways you can apply that title to yourself. I also share a step-by-step process on how to become a content creator – things you should do first; and as the series progresses, I will be sharing in detail which tools you’ll need to get started.

What the full video here.

Camera MADE for CONTENT CREATORS

Speaking of tools to get you started – recently purchased the $499 Sony ZV-1F camera to replace my main vlogging camera.

The Sony ZV-1F is a compact vlogging camera with a Type 1 (13.2×8.8mm) sensor and a fixed 20mm equivalent lens. This is a camera clearly aimed at vloggers, and features a three-capsule mic and fully articulating screen for facing-the-camera video creation.

Watch my full review of this camera here.

Lifestyle (Life Currently & Community Events)

From Blog to $300,000 Business

(In case you missed it) I share on my business journey – what started out as a small lifestyle blog in 2013 eventually turned into a quarter+ million dollar business, that is growing.

Over the past few years, I have learnt SO much about the tech sector, but also the media sector. In this video, I go into detail of how I set up my blog, and how I worked with my friends and colleagues to create what is soon to be one of the most notable businesses in Malawi.

Watch the full video here.

Visit Malawi – Warm Heart of Africa

One of the areas I have worked in as a digital creator is in tourism – creating content promoting Malawi as a destination.

Here is a video concept promoting Malawian Tourism. In 2021, we were requested to pitch a concept promoting Malawian Tourism to the department of Tourism. The concept took years to create – from travelling, filming, and editing.

The video was filmed by Ben Sam, and edited by me. This concept was not adopted. Watch the full video here.

Selfcare (Personal Wellness & Human Development)

What is Selfcare & Wellness?

I still recall experiencing burnout for the first time in 2021. Building a business takes a toll on you in all aspects of your wellness – from physical to mental and even spiritual.

I found myself being endlessly tired, and it got me thinking about being more intentional re my wellness.

Watch the full video here.

Make Time For You!

When I was creating my 2023 vision board, one of my goals was to get more intentional about my selfcare. Someone commented that selfcare is selfish – and that I should focus more on pouring into other people.

But hear me out – you cannot pour from an empty cup! If you cannot take care of yourself, you cannot take care of others. As entrepreneurs, we self-neglect a lot, and I want to urge you to indulge in some selfcare.

Watch the full video here.

Look out for next week’s edition, where I will be going deeper into content creation and digital entrepreneurship. Thank you so much for reading, and until next time, stay kind!

All my love,

Ntha

Connect with me on social media. Let’s stay in touch.

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